Download the references
Each reference comes two ways: a single dense page to print and pin up, and a presentation with one section per page for a screen in a room.
9 references, two formats each
Video prompts
Duration, shot size, camera movement and the audio a clip describes for itself. A prompt is a list of decisions, not a paragraph of atmosphere.
Image prompts
Subject, framing, optics and the light that decides whether it reads as a photograph or as a render.
Audio prompts
Tempo, instrumentation and the structure a generated cue needs before it can be cut against picture.
Cinematic language
The vocabulary a cinematographer already uses, and what each term does to a generated image.
video prompt phrases
Every phrase on this page is filed under the single decision it moves. Wrong energy, change the movement group. Wrong feel, change the light group. Leave the rest alone.
image prompt phrases
Sorted into the decisions a still actually has: subject, framing, optics, light, surface, grade. Add one phrase per decision and stop.
Copy-paste prompts
Every line here says what it is demonstrating — a camera move, a negative rewritten as a positive, a music cue's structure — so you can take the technique and not just the sentence.
Words to cut
The full list of terms worth removing, grouped by the failure they were meant to prevent, with the positive phrasing that actually prevents it.
Mood recipes
Fourteen complete combinations, each internally consistent, that you can paste as a block. Read the mood you want, take the whole row.
Which one to take
The cheatsheet is one A4 page: every aspect and its vocabulary at once, in three columns, at the smallest type that stays readable. It is for the wall beside a monitor, when you know what you are looking for and want it in one glance.
The deck is 16:9 with one section per page, so a single idea fills a screen. It is for teaching the material to somebody else, or working through it in order.
Each file is named for what it is and when it was made, as in shotcraft-video-prompts-cheatsheet-0826.pdf: the reference, the kind of document, then the month and year it was generated. A file in a downloads folder should be able to say how old it is without being opened.
Both are generated from the same records these pages render, so neither can say something the site does not. The web pages are the version that gets corrected; the specifications in this field move, and a file you downloaded has not.