HeyGen Avatar IV (and Avatar V)
Avatar IV is HeyGen's current default avatar engine, driving a photo, consented digital twin or studio avatar from either a typed script (text to speech) or an uploaded audio file, analysing vocal tone and rhythm to generate matching facial motion.
- Up to
- 3600 seconds
- Resolution
- 3840x2160
- Weights
- Not released
- API
- Yes
- Commercial use
- Permitted subject to conditions
It also handles non-human, cartoon and 3D-model avatars. Avatar V is the higher-fidelity tier and is restricted to consented Digital Twin avatars.
Users retain ownership of avatars they create but must hold the legal rights and explicit consent for any real person's likeness and must honour removal requests.
- Requires consent from the person depicted. Consent is mandatory for digital twin avatars: the person depicted must complete HeyGen's consent verification confirming identity and authorising creation of their likeness, and consent is tiered with higher levels unlocked for narrower sets of accounts
Specification
- What it takes in
- image, text, audio
- What it makes
- video
- Maximum duration
- 3600 seconds
- Maximum resolution
- 3840x2160
- Aspect ratios
- not established
- Controls
- avatar-from-photo, avatar-from-video, lipsync, voice-clone
- Weights
- Not released
- API
- Yes
- Pricing
- Subscription plus pay-as-you-go API. Plans: Free $0 (3 videos/mo, 1 min max, 1080p), Creator $29/mo (600 credits, 30 min max, 1080p), Pro $49/mo (1,000 credits, 30 min max, 4K), Business $149/mo plus $20/seat (1,500 credits, 60 min max, 4K, 5 custom avatars), Enterprise custom (unlimited length). Credit rates: Avatar III 3 credits/min, Avatar IV and V 20 credits/min, Video Agent 20 credits/min. API is prepaid wallet: Avatar IV photo avatar $0.05/sec, Avatar IV digital twin and studio avatar $0.0667/sec, Avatar V digital twin $0.0667/sec, Avatar III digital twin and studio avatar $0.0167/sec, Avatar III photo avatar $0.0433/sec, photo avatar creation $1.00 per call. API rates are the same for 720p and 1080p.
- Released or updated
- not established
Supported aspect ratios is not established here. That means no page we could retrieve stated it, not that the model lacks one.
Strengths
- Explicit, documented per-second API pricing across three avatar generations
- Formal consent verification flow rather than a checkbox
- 4K output on Pro and above; 60-minute videos on Business
Weaknesses
- Avatar IV and V burn 20 credits per minute versus 3 for Avatar III, so plan credits go quickly
- API is not available on Creator or Pro subscription tiers; it is a separate prepaid wallet
- HeyGen's own help centre notes Avatar IV is particularly effective for non-human and stylised avatars, which hints at limits on photoreal human work
- Aspect ratio support not published
Best for
- Scaled talking-head marketing and enablement video
- Localised spokesperson content
- Programmatic avatar video via API
Where the sources disagree
Recorded rather than resolved. Picking the tidier number would hide the fact that the vendor's own pages do not agree.
- maxDurationSeconds of 3600 reflects the 60-minute Business-plan ceiling; Enterprise is described as unlimited and Creator/Pro cap at 30 minutes, so the figure is plan-dependent. maxResolution of 4K applies to Pro and above only; Free and Creator are 1080p and the API charges the same rate for 720p and 1080p. Third-party sources quote Avatar IV API at $4/min for 1080p and $5/min for 4K, which conflicts with HeyGen's own $0.05-$0.0667/sec ($3.00-$4.00/min) figures; the vendor page is used.
What to understand before using it
Explainers naming the mechanisms this model's own documentation mentions.
MCP servers that front HeyGen
Servers in the media MCP directory whose own description or homepage names this vendor. Absence of a server here is not evidence that none exists: most publish no tool list at all.
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AvatarFactory
The AI influencer MCP for Claude: research trends and write reel scripts, render in the app.
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Creative Claw
On-brand creative studio for AI agents: images, video, audio, and 3D.
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Framesail
Create long-form YouTube videos end to end: script, storyboard, voiceover, final MP4.
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Hermoso
AI ad studio: competitor ad research, video + image ads, social publishing, campaigns. 247 tools.
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Picsart GenAI
Generate and edit images, videos and audio with 150+ AI models.
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Prizmad
Generate AI UGC video ads from any product URL, avatars, voiceover, OAuth Connect.
See it from the vendor
Shotcraft hosts no sample output. Judging a model means watching its own showreel with your own eyes, and a clip re-hosted here would be a clip we chose.
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